Nov 21
The Story of Thanksgiving (Mobile Industry Remix)
Gather ’round my little cherubic friends and I’ll tell you a tale. Come warm ye paws by my hearth, drink some of this here meade (Colt 45), and open thyne ears.
In honor of this, our yearly feast I will offer a retelling of the great American fable. The Story of Thanksgiving.
This version will be slightly different than the traditional version. In this version, the role of the Native Americans will be played by the Cellphone Carriers and the role of the Hungry Pilgrims will be played by us, Cellfish.
So here goes…
It was fall 1621 and the Pilgrims were hungry. Our fledgling crops looked pretty lame, and we needed help. We were a strong bunch of motivated, religious zealots, and we were ready to make a go of it in the new world.
We were going to make mobile entertainment here as big as it is in Europe. American mobile technology was the new world and our rickety ship had made the daunting trans Atlantic journey. And when we landed we marveled at the vast wide open spaces, the incredible marketplace that was this great land. Sure we had our stupid black hats on, our belt buckles were cumbersome, and our shoes were impractical, but we gave it all we had. Then we found that this great open territory was not quite as forgiving as it had looked from the poop deck of the Mayflower.
So we, the scrappy little pilgrims were hungry, weary, and looking for a little help from our native friends (the carriers). We were merely looking for a way to monetize mobile entertainment, so the public could get what they want, we would be able to put over-sized fowl on our tables, and the carriers could continue to rake in the dollars.
This is what we were looking for…
(btw that’s me there, the little puritanical looking number with the bonnet, giving some bread to the carriers)
But in our little version of the Thanksgiving story, we were not helped. In fact, in our version of the story, the carriers come and take our crops, let us starve in the bitter Massachusetts winter, pee on our fires, and leave us for dead.
Our version of the tale looks a bit more like this.
(that’s us with the pinky finger in our nose)
So here’s how our version of the Thanksgiving story ends. All the pilgrims die, the New World never flourishes, and Twinkies, Johnny Cash, iPhones, and the Ford Mustang never exist. The end.
If your children are crying due to the tragic nature of this tale let them know “the world is a cold place, get used to it.”
So what are the lessons that this Thanksgiving tale teaches us?
Instead of being giving, forward looking and open, the carriers have been the opposite. They have held onto every last penny making sure that the consumer has had no choice but to find alternative ways to get music and videos on their phones. If the mobile entertainment world is going to survive in the face of iPhones and Androids, something is going to have to give, and if it doesn’t, this beautiful unspoiled new world harvest which could have looked like this…
Will very soon look like this instead.
But never fear. We here at Cellfish.com have plenty to be thankful for. Our web site is kicking butt, our users are extremely happy, our offer of free ringtones is still going on (go get ‘em people, cause this giving spirit only lasts for so long) and life is all together peachy.
So happy Thanksgiving everyone.
- Captain Cellfish
Director of Revisionist History
4 Comments so far
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Massachusetts pwned the colonial narrative because that’s where the writers and schools and publishers were long concentrated… but Virginia was more populous and prosperous, as well as getting started earlier. So a historically correct Thanksgiving would show a Tidewater family praying:
“Thank you, Lord, for an addictive crop and the slaves to grow it.”
The carrier issues that the ringtone advertisers are having has been ongoing for 2 years now and stems from more than just use of the word free.. Its just business as usual. The carriers allowed these guys to bill their users and earn LTV ( lifetime value) and what happens? The ringtone advertisers think its a free for all. Most come from other countries with very little marketing skills and knowledge of how to properly interact with U.S. consumers or our marketing regulations as in europe for instance all you need to do is show nude images and bam you have subscribers.. So equipt with these lower moral marketing mentalitys…lol. One is bound to run into the brick wall of industry problems & the legal justice system.
I can recall a time when the carriers were very happy to earn a rev/share on the subs of these vendors.. Until users complaints started pouring in by the thousands..
It don’t take much to convince AT&T that these guys gotta go before voice customers migrate to another carrier. The carriers logic is before we send you off though, we will continue to earn on your model and let you confirm bill less & less of our users until we phase you out completly..So happy thanksgiving.. The Mobile Expert.
Happy Thanksgiving to YOU CAPTAIN!
[…] in (what should be) the wide open mobile industry. As I have stated many times before (see The Story of Thanksgiving) the carriers seem to be stuck in a December 24th Scrooge scenario when instead they should be in a […]